Technical Audit · RankAgile

Professional Technical SEO Audit

Actualizado:

In-depth analysis of architecture, indexing, and Core Web Vitals. We optimize your site's technical foundation for efficient crawling and ultra-fast loading.

Talk to a specialist
Por qué auditar antes de ejecutar

Most SEO problems are invisible until someone looks for them

Un sitio puede cargar en 2 segundos, tener buen contenido y no rankear bien. La razón puede ser que Google no está indexando las páginas correctas, que hay señales de contenido duplicado, que el presupuesto de crawl se gasta en URLs no relevantes, o que el hreflang envía señales contradictorias a Googlebot. Ninguno de estos problemas es visible desde el frontend del sitio - solo aparecen cuando revisas los logs de servidor, el reporte de cobertura en Search Console o un crawl profundo con análisis de respuestas HTTP.

Una auditoría técnica SEO profesional no es pasar el sitio por PageSpeed Insights o una herramienta de auditoría automática. Es interpretar los datos de crawl junto con Search Console, logs del servidor y señales de E-E-A-T para construir un diagnóstico que explique por qué el sitio rinde como rinde. La diferencia entre una herramienta automática y una auditoría profesional es la misma que entre un TAC y un médico que lo interpreta.

En RankAgile entregamos la auditoría con un roadmap priorizado por impacto real en rankings - no una lista de 200 errores sin criterio sino las 10-15 acciones que mueven la aguja. Cada acción viene con estimación de dificultad de implementación y estimación de impacto esperado. Qué es una auditoría técnica SEO →

Exhaustive Analysis

What the audit includes

Crawlability and Indexing+

Robots.txt, XML sitemap, noindex/nofollow directives, crawl errors, budget optimization, information architecture and page depth.

Core Web Vitals and Performance+

LCP, FID, CLS, TTFB, mobile/desktop load speed, resource optimization, lazy loading, critical rendering path.

Web Architecture and URLs+

URL structure, site hierarchy, internal linking, breadcrumbs, pagination, URL parameters, canonicalization.

JavaScript and Rendering+

Client-side rendering issues, blocking JavaScript, SPA frameworks (React/Vue/Angular), hydration, SSR/SSG optimization.

Schema Markup and Structured Data+

Schema.org implementation, JSON-LD, markup validation, rich snippet opportunities, structured data errors.

Mobile-First and Responsive+

Mobile usability, viewport configuration, touch elements, font sizes, mobile performance, AMP implementation if applicable.

Security and HTTPS+

SSL/TLS certificates, mixed content, HSTS, secure cookies, HTTP→HTTPS redirects, security headers.

Duplicate Content and Canonicals+

Detection of internal/external duplicate content, canonical tags, URL parameters, www/non-www variants, trailing slashes.

Hreflang and International+

Hreflang implementation, international structure (ccTLDs, subdirectories, subdomains), geographic targeting.

Log File Analysis+

Analysis of server logs to understand Googlebot behavior, crawl budget usage, discovered vs crawled pages.

Our process

How we conduct the audit

We run a complete technical audit focused on real impact, prioritization and an actionable plan for your team.

  • Full crawl with enterprise tools
  • Deep analysis with GSC, GA4 and PageSpeed
  • Prioritization by impact vs effort
  • Actionable technical roadmap
Talk to a specialist
Our difference

What sets us apart from automated audits

Automated Audits

  • Generic error lists without business context
  • No prioritization; everything seems equally urgent
  • Don't detect issues specific to your tech stack
  • False positives that generate noise
  • No implementation roadmap or follow-up

Our Professional Audit

  • Human analysis with industry context and business objectives
  • Prioritization by real impact on rankings and revenue
  • Expertise in React, Next.js, WordPress, Shopify, custom stacks
  • Manual validation to eliminate false positive noise
  • Implementable technical roadmap + Q&A session with your team
Is It For You?

When you need a technical audit

01 / caso

Unexplained traffic drops

Your organic traffic dropped for no apparent reason. There are probably silent technical errors blocking the crawl or deindexing pages.

02 / caso

Pre/post site migration

Domain, HTTPS, platform or redesign migrations are high risk. Pre-migration audit prevents disasters. Post-migration validates everything worked.

03 / caso

Large or complex sites

E-commerce with thousands of SKUs, marketplaces, multi-language sites, heavy JavaScript platforms. Technical complexity requires specialized expertise.

04 / caso

Baseline before investing in SEO

Before investing in content or link building, make sure the technical foundation is solid. There's no point building on broken foundations.

Frequently Asked Questions

What they usually ask us

How long does the audit take?

7-14 days depending on site size. Small sites (<1K pages): 7 days. Medium (1K-10K): 10 days. Large (>10K): 14 days.

Do I need technical access to the site?

Not for the initial audit. Minimum: GSC + GA4. Ideal: + CMS/code access for post-fix validation or server log analysis.

Does it include fixing implementation?

The audit delivers the diagnosis + roadmap. Implementation can be contracted separately or your team can execute internally with our roadmap.

What exactly do I receive?

Executive PDF report (30-50 pages), prioritized technical roadmap in spreadsheet, exportable crawl data and presentation session + Q&A (60 min).

Does it work for my CMS/framework?

Yes. WordPress, Shopify, Webflow, Next.js, Gatsby, custom stacks. We have experience auditing all types of architectures, including headless/JAMstack.

How often should I audit?

Annually at minimum. Every time you make major technical changes (migration, redesign, CMS change). Or if you detect unexplained traffic drops.

Blog

Recursos sobre SEO Técnico

Guías relacionadas con la auditoría SEO:

start today

Request your technical audit

We talk for 30 minutes about your site and objectives. We send you a personalized proposal with scope, timing and pricing.

Talk to a specialist